Change how you work.
Build useful tools, automate recurring work and create agent setups that work with you 24/7.
Public workshops in Vienna and Berlin. In-house team workshops in English and German, worldwide.
Builds with AI himself, and shows you how.
Workshop participants from
In-house workshops
Wherever your team stands today, that is where we start. From there we take it as far as you want to go.
From newcomers to the agentic organization
No coding experience needed. What your team needs is domain expertise and the will to change. Then let's change.
In-house for companies and open in Vienna. Five workshop families, each one run several times. A few of the workshops behind each:
Your team rebuilds its real work with AI and leaves with tools, agents and automations that run. In-house, per team or across the whole organization: 1 to 3 days, at most twelve people per day.
Your team leaves with
Workshops delivered, examples
"Franz's workshop was a complete success for us. He managed not only to reduce fears and build acceptance for the topic of AI across the whole team, but also to spark genuine interest."
You direct software an AI builds, and leave with something that runs. One day, each person on a personal cloud desktop, in-house or open in Vienna.
Your team leaves with
Workshops delivered, examples
Leadership sees live what AI does today, then decides what that means. One day, in-house, for your leadership team.
Your team leaves with
Workshops delivered, examples
Your editors use AI daily and keep their quality and tone. In-house, from half-day sessions to one week.
Your team leaves with
Workshops delivered, examples
You run every SEO step with AI and build a tool. Three days.
Your team leaves with
Workshops delivered, examples
The Agent Ladder
Most teams stop at the chat. We take yours to the top: agentic engineering and an agentic organization.
Tell Franz where your team stands today. He plans the climb with you.
AI First workshops
Pick a topic, or we tailor a program around your real work.
Small groups, max 12. New dates go to the newsletter first. If an open workshop misses its minimum, everyone gets a full refund.
A custom program for your whole organization.
In-house · 2 to 3 days · on-site or remote
You walk away with
Leadership sees live what AI does today, then decides what that means.
You walk away with
From the chat window to agents that work on your computer: Claude Code and Codex with the tools on your machine.
You walk away with
Zero to your own solution in a day. Bring a laptop, no coding experience required.
You walk away with
OpenClaw, the open-source agent framework (390k+ GitHub stars, November 2026), on your own server.
You walk away with
From your idea to your own app on your iPhone in one day. No Mac needed, your Windows laptop is enough.
You walk away with
For editorial teams: research, writing, checking and publishing with AI, without losing the journalism.
You walk away with
Rather join on your own? Small groups, max 12, hands-on all day.
· Vienna
Add to calendarUse your own idea to build a first working tool, website or automation with AI.
Early bird -10%EUR 719.10 excl. VATEarly-bird price until 22 November 2026, then EUR 799 excl. VAT
This date is sold out. Ask about a private workshop or get the next date.
· Vienna
Add to calendarDescribe your app, Claude Code builds it, and you install it on your own iPhone via TestFlight. No Mac needed. Recommended: first experience with Claude Code or Codex, or day one.
Early bird -10%EUR 809.10 excl. VATEarly-bird price until 22 November 2026, then EUR 899 excl. VAT
This date is sold out. Ask about a private workshop or get the next date.
16-17 December 2026 · Vienna
Build a useful tool on day one and work on your own app on day two.
EUR 1,348.20 excl. VATEUR 180 less than both days booked separately.Early-bird price until 22 November 2026, then EUR 1,498 excl. VAT
See the two-day optionFrom earlier workshops
16 references from real participants, from feedback forms and LinkedIn.
“Team members who had never touched any code were immediately able to create AI-driven business applications with just a few prompts.”
I have to give some kudos to Franz Enzenhofer. Even though I work with AI systems day in and day out, I decided we should do a course with Franz Enzenhofer-and it turned out to be a real eye-opener.
Team members who had never touched any code were immediately able to create AI-driven business applications with just a few prompts, along with some really cool games.
I believe that the same expertise Franz demonstrated in the field of search engine optimization can be successfully applied to AI trainings as well.
Likewise, in his SEO trainings and courses, it's always about delivering a thorough, no-nonsense understanding of the subject. Total recommendation.
“He lives AI.”
Last week I had the opportunity to attend Franz Enzenhofer's AI workshop. Franz already supported my former startup with SEO, and that is how I came to know and appreciate him as a real expert.
What sets Franz apart is not only his technical know-how. He lives AI. You notice every minute that this is not about future scenarios but about things that are already possible today.
It was particularly fascinating to see what vibe coding can do by now. Within a very short time you get applications that a few months ago would have needed project teams, long specifications and many development hours. The speed at which an idea becomes a working prototype is simply impressive. (...)
In about 45 minutes I built my real-world use case: an app that creates bedtime stories for my kids, including topics, email delivery, voice output and much more.
Many thanks to Franz for the practical, inspiring and at the same time honest look into the world of modern AI agents, vibe coding and AI-assisted development.
“Thanks for opening my eyes!”
Last week I attended Franz Enzenhofer's AI Computer Use workshop. Thanks for opening my eyes!
Until now I mostly used AI in the browser and in chat windows. Not in a Codex/code environment, and certainly not in my Mac's terminal. The difference: enormous.
Old way of working: open ChatGPT/Claude - enter a prompt - get an answer. New way of working: open Claude Code - prompt (or speak!) - Claude works on its own, if you like with every tool on the Mac.
My personal highlight after the workshop: two app prototypes of my own. One of them is the Bim-Bot with Viennese grumpiness, which uses the live data of Wiener Linien and announces the next connection with attitude.
(...)
To break it down: a few months or years ago, AI gave me ideas. Now those ideas suddenly get hands and work.
“Super practical, extremely inspiring and immediately applicable.”
The workshop was truly impressive. Super practical, extremely inspiring and immediately applicable. In a single day I built things that normally take whole teams: websites, SEO blogs, data visualisations and even a shopping app. You manage to explain complex topics clearly and get people straight into doing. You walk out and want to keep going right away. Your workshops are really valuable.
“Everything is clear, well-founded and practical - without any beating around the bush.”
A really great workshop! I learned a lot about what is possible with AI and already have plenty of ideas I want to try and implement in my daily work.
Franz shares his knowledge with enthusiasm, gets to the point and knows what he is talking about. Everything is clear, well-founded and practical - without any beating around the bush. I left the workshop with lots of new impulses and a lot of motivation. Highly recommended for everyone who wants to understand and use the potential of AI better!
“It completely changed how I think about turning ideas into reality.”
Franz did an outstanding job facilitating the workshop. I left the one-day session on AI-powered computer use for non-coders really inspired. It completely changed how I think about turning ideas into reality.
The tools and approaches we explored enable rapid, hands-on experimentation, allowing me to test and refine ideas in a practical way without months of planning, implementation, and review. It was empowering to see how quickly concepts can become working solutions, even without any coding skills.
“I basically book them blindly because I know they will be incredibly valuable.”
Franz's workshops are a fixed appointment for me at this point. I basically book them blindly because I know they will be incredibly valuable. The amount of content he delivers in a single day is honestly impressive - you'd rarely get that much input elsewhere in a whole week.
His pace is fast, so come well-rested and ready to focus. But if you do, you'll get an incredible amount of knowledge and practical insights. You can also tell how much effort he puts into preparing his material and how much he cares about every single participant.
He answers every question and is extremely generous with his knowledge, even sharing insights from his own personal projects that are easily worth far more than the workshop itself.
Highly recommended.
“I especially liked applying everything in practice with real examples.”
It was an intense but very instructive workshop. I especially liked applying everything in practice with real examples. Highly recommended for practitioners, especially if you have had very little to do with AI so far. I would attend one of your workshops again any time.
“The workshop created a healthy learning environment.”
I really appreciated that we were encouraged to ask questions and make mistakes. The workshop created a healthy learning environment. Even though it was a lot of new information packed into a single day, everything was structured in the right order and easy to follow.
“really liked”
I really liked the workshop; the whole execution, from starting with theory, background, followed by actual practice.
Since I'm a junior in SEO, I'm really happy that I got to learn more from a developer's perspective. Really appreciated actual real-life examples for both good practice & practice we should avoid.
The AI tasks were especially fun & I'm proud to say I've been using megaprompts from the same day I left the workshop and noticed how much it's impacted my work in a positive way.
Looking forward to your newsletters about any potential tools that may come!
I would also like to thank you for showcasing Eurosender, as it made following through technical parts way easier.
“really brilliant”
The workshop was really brilliant!!! You far exceeded my expectations!
The training was practical, to the point, and had a lasting effect on my way of thinking.
Previously, I had little exposure to AI, but I knew it was becoming increasingly important in everyday work. The workshop helped me to rethink: I now ask the AI first, before I begin a task-rather than halfway through. A real enrichment!
The content and what I learned are still on my mind-an indication of how valuable and sustainable this workshop was. Thank you so much!
“Performance diagnosis AI SEO Workshop”
Performance diagnosis AI SEO Workshop: SEO Expertise 98, Nice Guy 100, AI First 100, Workshop 100, Overall 100.
Yeah, it was really nice! I also did a lot of promotion for your workshop.
“Real-world examples and data, not fiction!”
Lots of input on how to measure GEO. Real-world examples and data, not fiction! Very complete and sophisticated insights into how to see this current, so-called "GEO market".
“A great way to get a concise and practically usable knowledge update.”
A great way to get a concise and practically usable knowledge update. Franz Enzenhofer has a deep understanding of the topic and is willing to share that knowledge and understanding.
“getting straight from talking about it into using it in a productive way.”
The hands-on approach and the avant-garde learning by doing: getting straight from talking about it into using it in a productive way.
“we could solve practical exercises together right away”
It was very interesting and we could solve practical exercises together right away, so the knowledge sticks even better.
Tell Franz what your team wants to achieve. He will reply personally.
Or copy the address and write to us:
Our email address: team@fullstackoptimization.com
About
Coding since 1986, on a half-broken C64. Web since 1998. SEO since 2004. AI First since 2022.
The mission: get people to actually use this stuff. Not slides about AI, but real, working results you build with your own hands.
Open source AI agents, built by AI agents
Franz and his AI agent Arthur Ficial build it in the open.
The free AI already on your Mac. A pipe-friendly UNIX tool and a local, OpenAI-compatible server on Apple's on-device model. No API keys, no cloud, nothing leaves your machine.
brew install apfel
echo "Write a haiku" | apfelStarred and followed by engineers from
Classical SEO and GEO
Before AI First there was, and still is, SEO. Under FullStackOptimization, ranking sites since 2004, and now GEO too: found inside AI answers, not just on Google.
Get found inside AI answers. Every step of the SEO process, executed with AI.
In-house on request · next open date via newsletter
Ask for the next dateBring AI into search. For teams that already live in SEO.
In-house · on request
Bring AI to your SEOHypothesis-driven optimization for ChatGPT, Perplexity and Google AI Overviews.
In-house · on request
Get into AI answersThe classic all-in workshop, cross-department, built on a full analysis of your site. One agreed hard business goal.
In-house · usually 2 days · cross-department
Set a business goalFor teams that already have SEO responsibilities: Dev, Product, Content or Marketing.
In-house · 1 day · per department
Train your teamArticles by Franz on AI, agents and building useful tools.
Senior engineers told me they no longer write code. Here is what their job turned into, the agent ladder from chat tab to its own computer, and why imagination and decisions are now the bottleneck, not typing.
Donella Meadows ranked 12 places to intervene in a system, from tweaking numbers to changing paradigms. I mapped all 12 onto a company going AI First, and one of them decides more than your whole AI budget.
How a small CLI for the Apple Intelligence model on your Mac crossed 5,000 stars in May 2026, and what "top 1% of GitHub" really means once you check it against the GitHub Search API.
Workshop for your team, on-site or remote? Or just talk AI? It is Franz who answers.
Plan an in-house workshopOr write directly: team@fullstackoptimization.com
Based in Vienna, Austria, EU. Operates worldwide, on-site or remote.